• Project

  • Region

  • Industry

Zion Realty Branding Project by The alt.space

Zion Realty Branding Project by The alt.space

Zion Realty represents a revolution in construction, blending 75 years of family expertise in the real estate sector with a forward-thinking approach to design and innovation. Rooted in legacy and driven by modernity, we seamlessly combine innovation with reliability, comfort with quality, and sustainability with a commitment to redefining the city’s skyline through contemporary marvels.

Our identity is a fusion of the shape of a basic floor plan with the detail of an open door within the same plan – these two elements combine to create a stylised Z, thus establishing the identity of Zion Realty.
Strong and bold with well-defined edges, our logo instantly evokes a sense of attention to detail coupled with strong ethics. While its squarish edges resonate with well-planned spaces, the open door serves as a signifier of trust, transparency and honest communication.

Our primary color palette of Dark Cerulean and Neon Orange is a striking mix of timeless elegance and vibrant modernity, creating a distinct and confidence-inspiring brand image. Complemented by Aqua, Sky Blue, Ocean, and Chalk, our secondary palette adds depth and versatility, while Black and White are reserved for essential uses.

Typography plays a key role in our identity. Halyard Display, used for titles, adds strength and clarity, while Inter, our choice for body text, ensures readability and balance. Together, these elements reflect Zion Realty’s vision: to build spaces that inspire and redefine modern living with integrity and precision.

CREDIT

  • Agency/Creative: The alt.space
  • Article Title: Zion Realty Branding Project by The alt.space
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Non Published
  • Agency/Creative Country: India
  • Agency/Creative City: Kolkata
  • Market Region: Asia
  • Project Deliverables: Brand Design, Brand Guidelines, Branding, Logo Design
  • Industry: Real Estate
  • Keywords: Branding, Real Estate, Identity Design

  • Credits:
    Creative Director, Designer: Swati Khaitan

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
0
Good
Vote
3
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
0
Good
Vote
2
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
0
Good
Vote
2
Bad
Vote
0