“NORD” is more than vodka — “NORD” is a work of art. I buy such vodka, you buy a piece of dream. Designed for people who need an alternative in life — a charge from new emotions and impressions. “NORD” will help to overcome the “attraction of the ordinary” and will give strength and strength to pleasant moments of life. The package “NORD” does not need “decorations” — it is the basis and center of communication, being in constant contact with the consumer. Therefore, in the design I tried to get rid of all the excess. The result was a seamless communication, where the packaging declares: your path to the dream is your space inside NORD.
CREDIT
- Agency/Creative: Yudina Anastasiya
- Article Title: With NORD Vodka You Can Make Dreams Come True!
- Organisation/Entity: Student, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Russia
- Market Region: Global
- Project Deliverables: Brand Design, Brand World, Branding, Graphic Design, Packaging Design
- Format: Bottle
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation