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Wines by Source and Sink Get Back to Farming Roots

Wines by Source and Sink Get Back to Farming Roots

Blending iconic Chicago color schemes with vintage California fruit crate packaging, Napa, California based Gatto Design created a type-focused label system, yielding vivid color-ways and dynamic typography for the Source & Sink wine brand.

Source & Sink founders, Rande Feldman and Aaron Cherny, headed west after growing up in the Windy City and met serendipitously during the 2017 Sonoma grape harvest. Their desire was to develop a new brand to bring their love of Sonoma wines back to their hometown of Chicago.

Charged with creating a unique image and voice for the Sonoma Valley-based wine brand, Gatto Design wanted to produce an easily recognizable label that would resonate with wine drinkers everywhere. The design had to reflect Source & Sink’s farming-focused style of winemaking and communicate the product’s quality.

The result is a memorable label conveying the spirit of Source & Sink’s independent and progressive brand.

CREDIT

  • Agency/Creative: Gatto Design
  • Article Title: Wines by Source and Sink Get Back to Farming Roots
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Identity
  • Agency/Creative Country: United States
  • Market Region: North America
  • Project Deliverables: Brand Identity, Brand Strategy, Branding, Graphic Design, Identity System, Packaging Design
  • Industry: Food/Beverage
  • Keywords: Wine, Packaging, Colorways, Chicago, Sonoma

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