A unique sparkling wine collection, from the clay-limestone soils of Bairrada, Portugal. With a distinctive and bold identity, the concept of this 3 bottle edition, comes from its own name – Dinamite.
The identity developed for this project arose from the need to differentiate and number the three wines. Accordingly, we created 3 geometric sets – based on the dynamite silhouette – that became the face of this collection. With the intention of creating a label that would allow the consumer to interact with the product and express the metaphorical representation of “explosion”, we used an overlay label with a “fuse” that you can pull and rip, revealing the name of the product.
- Agency/Creative: 327 creative studio
- Article Title: Wine Label Design for Dinamite Sparkling Wine Collection Created by 327 Creative Studio
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Portugal
- Market Region: Multiple Regions
- Project Deliverables: Brand Identity, Brand Strategy, Brand World, Branding, Packaging Design
- Format: Bottle
- Substrate: Glass Bottle