As a newcomer brand, Gigitt really wants to make it’s brand a competitive challenger.
Black series of snacks seem to be still in demand by the market. In the black series, Gigitt still maintains a design concept that is dominated by typography and logos without product photos. This concept has proven to be able to attract market attention, one of which is given by one of the packaging competition in Asia.
For black series products, we make the concept of transparent snack packaging so that the product looks inside, transparent packaging is reinforced with logos and typography, one of which is gold finishing.
We want to keep consistent in Gigitt branding.
CREDIT
- Agency/Creative: Widarto Impact
- Article Title: Widarto Impact Creating Design for GIGITT Black Chips Series
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Indonesia
- Market Region: Asia
- Project Deliverables: Brand Strategy, Graphic Design, Research, Tone of Voice
- Format: Bag
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
