We’re proud to share the brand identity for Vona, a sound therapy studio rooted in vibration, science, healing, and holistic wellbeing. Founded in Quito, Ecuador by Claudia Villota, Vona is more than a studio; it’s a sacred space where ancient wisdom meets evidence-based sound therapy, guiding individuals to reconnect with their inner rhythm and deepen their sense of presence.
The Vona brand was built with intention and soul. Every curve, layer, and design choice reflects the studio’s purpose: to create balance and transformation through the power of sound. The logo mark — three stacked bowls — carries multiple meanings. It’s a visual metaphor for stone stacking, representing grounding and being “rooted in nature”; a clear reference to the stacking of singing bowls, symbolizing harmony and balance; and a subtle evocation of a meditative figure, sitting in stillness and centered awareness. These layers of symbolism come together to tell a visual story, one that invites the viewer into a state of reflection and calm.
At TakeThree Studio, we approached this identity with care, choosing to lead with meaning rather than follow design trends or shortcuts. In a time when AI-generated logos are abundant, we committed to building a brand that feels alive, a brand that could hold the energy of Vona’s mission and the sacredness of its practice. This is not just a logo; it’s a visual language created to support transformation, connection, and healing.
Vona’s Mission
We exist to make the healing power of sound accessible, grounded, and effective for modern lives. Vona is a space where sound becomes medicine, guiding individuals toward balance, emotional clarity, and profound wellbeing through a blend of ancient traditions and research-informed therapeutic practices.










CREDIT
- Agency/Creative: TakeThree Studio
- Article Title: Vona Sound Therapy Studio: Naming and Brand Identity by TakeThree Studio
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Ecuador
- Agency/Creative City: Quito
- Market Region: South America
- Project Deliverables: Art Direction, Brand Creation, Brand Design, Brand Guidelines, Brand Identity, Brand Mark, Brand Naming, Brand Strategy, Brand Tone of Voice, Branding, Copywriting, Logo Design
- Industry: Health Care
- Keywords: vona, sound therapy, sound healing, wellness, branding, brand identity, naming, takethree studio, quito, ecuador, logo design, branding, wellbeing, mental health, alternative medicine
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Credits:
Naming, Strategy, Brand Identity, Art Direction: TakeThree Studio