We are delighted to unveil the culmination of our collaboration with Vitaway, where we’ve meticulously captured the essence of natural production and pioneering approaches in their branding journey. Dive into the vibrant tapestry of Armenian heritage seamlessly woven with modern innovation at Vitaway. With the infusion of Narine Probiotic’s cutting-edge immune-boosting marvels and the bounty of nature, Vitaway curates a masterpiece of wellness that transcends conventional boundaries.
Throughout our branding process, we’ve artfully integrated Vitaway’s unwavering commitment to quality and sustainability into every facet of their identity. The emblematic logo serves as a visual representation of this synergy, with the left green part symbolizing nature and the right blue part representing water—the elemental compounds from which the natural Vitaway.am capsules are meticulously crafted.
From the earthy hues of our color palettes to the sleek, contemporary design elements meticulously curated, each detail is thoughtfully crafted to mirror Vitaway’s overarching mission. This comprehensive approach not only sets Vitaway apart in the market but also reinforces its position as a beacon of integrity and excellence in the realm of wellness products.
As Vitaway continues to flourish, propelled by its ethos of innovation and sustainability, our collaborative branding journey stands as a testament to the transformative power of synergy. Together, we’ve not only elevated Vitaway’s brand identity but also forged a lasting connection with consumers who value authenticity, quality, and holistic well-being.
The logo’s symbolism, with its representation of nature and water, reflects the essence of Vitaway’s products and emphasizes the brand’s commitment to quality and sustainability. This visual identity, complemented by earthy color palettes and modern design elements, communicates Vitaway’s mission with clarity and sophistication.
This branding journey not only distinguishes Vitaway in the marketplace but also strengthens its connection with consumers who prioritize health, sustainability, and ethical sourcing. As Vitaway continues to evolve, its branding will serve as a beacon, guiding the brand towards continued growth and success.
CREDIT
- Agency/Creative: Digital Factory
- Article Title: Visual Identity for Vitaway Created by Digital Factory
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Armenia
- Agency/Creative City: YEREVAN
- Market Region: Global
- Project Deliverables: Animation, Brand Identity, Graphic Design, Logo Design
- Industry: Pharmaceutical
- Keywords: logo design, graphic design, visual identity
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Credits:
Art Director: Hovhannes Ghazaryan