Introducing a fresh chapter in Poznań’s urban narrative! We’re thrilled to unveil our latest achievement: developing the visual identity for the new landscape resolution. It’s more than just a project—it’s a pivotal moment in our city’s evolution, as we strive to create a more organized and cohesive urban environment while fostering meaningful dialogue with our residents. Poznań is a city teeming with inspiration and possibilities, and this initiative marks a significant step forward in our collective efforts to shape it into a space where everyone feels at home.
This project holds immense importance for Poznań as it aims to bring order and clarity to our urban landscape, ensuring that our city reflects the values and aspirations of its inhabitants. By establishing a cohesive visual identity, we not only enhance the aesthetic appeal of Poznań but also lay the groundwork for effective communication and engagement with our community.
The visual identity we have developed serves as a bridge between the city’s past, present, and future, encapsulating its rich heritage while embracing innovation and progress. Through thoughtful design and careful consideration of our residents’ needs, we have created a framework that invites collaboration and fosters a sense of ownership among Poznań’s diverse population.
As we embark on this transformative journey, we are committed to ensuring that every voice is heard and every perspective is valued. By engaging with our residents in meaningful dialogue, we can harness the collective wisdom and creativity of our community to build a Poznań that we can all be proud of.
This project is not just about aesthetics—it’s about building connections, fostering inclusivity, and creating a city that works for everyone. Together, we can shape Poznań into a vibrant, thriving metropolis that serves as a beacon of inspiration for cities around the world.
CREDIT
- Agency/Creative: we3studio s.c.
- Article Title: Visual Identity for the Landscape Resolution of Poznan
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Poland
- Agency/Creative City: Warszawa
- Market Region: Europe
- Project Deliverables: Brand Design, Brand Identity
- Industry: Information
- Keywords: visual identity,
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Credits:
Project management: Bartosz Nowacki
Project management: Maria Tuliszka-Nowacka
Art direction: Damian Ziółkowski
Illustration: Martyna Wędzicka-Obuchowicz
Graphic design: Patryk Kalwas
Graphic design: Julian Kondej
Graphic design: Marta Podogrocka