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Visual Identity for Ravenna Created by NotOnSunday

Visual Identity for Ravenna Created by NotOnSunday

The new way for businesses to find a lawyer! Ravenna help you choose the right law firm for your business and your legal issues. “Know any good lawyers?” They take the guesswork out of finding a lawyer for your business.

If you don’t know the UK’s law firms, finding a business lawyer can be tricky. A Google search throws up firms that sound – and look – the same. It’s hard to know where to start.

We teamed up with the super Tone-of-Voice specialists We All Need Words to create a bold and engaging visual identity for Ravenna. It was an opportunity to create something new and interesting for a world that is usually perceived as safe. We wanted to give Ravenna a look and feel that was both different, unique and colourful to help bring a law firm into the digital world and avoid any of the usual stereotypes associated with the industry. As this was targeting new and established businesses, it needed to appeal to a new and modern audience that are not afraid to be different and explore new avenues.

Ravenna is just that. A team that is ready to help growing businesses find the right legal help. Ravenna was developed by Russell-Cooke LLP to promote better access to legal services for businesses. Set up to give impartial advice. Where the advisors consider Russell-Cooke suitable for a particular legal need it will be offered as one of a number of choices.

Scope of work: Visual Identity, Naming, Brand Guidelines, Website Design and Templates. Acknowledgements to Strategy and Tone of Voice by We All Need Words

CREDIT

  • Agency/Creative: NotOnSunday
  • Article Title: Visual Identity for Ravenna Created by NotOnSunday
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: United Kingdom
  • Agency/Creative City: London
  • Market Region: Europe
  • Project Deliverables: Advertising, Animation, Art Direction, Brand Architecture, Brand Creation, Brand Design, Brand Experience, Brand Guidelines, Brand Identity, Brand Mark, Brand Naming, Brand Redesign, Brand Strategy, Brand Tone of Voice, Branding, Creative Direction, Design, Icon Design, Illustration, Logo Design, Tone of Voice, Typography, Web Design
  • Industry: Information
  • Keywords: Naming, Branding, Visual Identity, Website Design, Law Firm, Business, B2B,

  • Credits:
    Creative Director: Mike Willows
    Creative Director: Trev Townsend
    Tone-of-Voice: We All Need Words

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