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Visual Branding and Packaging for Dear Teahouse, Vietnam

Visual Branding and Packaging for Dear Teahouse, Vietnam

D4NH – Dear TeaHouse

Dear TeaHouse is Vietnam’s 1st modern concept tea house. We offer urbanites high-quality tea products hand sourced in small batches from selected East Asian origins enclosed in thoughtfully designed ambiance with peaceful and meditative effect.Dear persona is an innovative, caring, graceful, moderate, humble person who knows that they want and excel at what they do. They value honesty, imagination, thoughtful creation. They are positive and always strive to help others within their means. They live in a beautiful world where people are kind, considerate and things are thoughtfully created – they themselves are excited by this and trying to make the this beautiful world even better. Their inner beauty and moderate, humble behaviors attract and inspire others to join them in the journey.

CREDIT

  • Design Agency: D4NH
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Visual Branding and Packaging for Dear Teahouse, Vietnam
  • Brand / Project Name: Dear TeaHouse
  • External Design Credits: Vu Tuan Anh, illustrator
  • Production Credits: Consumer Brand Creation
  • Project Type: Consumer Brand Creation
  • Strategic Deliverables: Consumer Research / Insight, Consumer Brand Strategy, Consumer Brand Naming
  • Design Deliverables: Consumer Branding, Consumer Graphic Packaging Design, Consumer Retail Brand Design
  • Location: Vietnam
  • Market Country: Vietnam
  • Market Region: Asia
  • Product Category: Beverages
  • Consumer Packaging Format: Bag, Bottle, Bowl
  • Consumer Substrate / Material: Glass, Pulp Carton, Pulp Paper

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