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Viacon Rebrand by Lima Brands & Co. Combines Tradition with Modern Construction Solutions

Viacon Rebrand by Lima Brands & Co. Combines Tradition with Modern Construction Solutions

Viacon is a construction materials store that offers a wide variety of products for the construction and renovation of houses and apartments. It has been in operation for over 15 years and has become a reference company in the city where it is headquartered, a company that offers a complete solution from a small project to a construction from scratch. A traditional, family-owned company that takes pleasure in maintaining long-lasting ties.

The name Viacon was born from its location, on the city’s Main Street, and Concomes from construction. The rebrand was created to highlight its professionalism, time in the market and the wide variety that the store has. The typography was created from scratch to be even more exclusive and the symbol has Located in Eusébio/CE, Viacon offers a complete solution for construction and construction projects, through a wide variety of products.

The company’s operating method is similar to a family circle, most of the Viacon team has been contributing their services for a long time and taking advantage of growth opportunities in the company. Where this brings motivation and the desire to serve and satisfy the customer in the best possible way.

Manifesto

Tradition and innovation come together to offer complete solutions in construction and renovation. Our family history is marked by long-lasting ties and commitment to quality. With a wide variety of products, we help transform houses and apartments into homes, being reliable partners in each stage of the project. More than a materials store, we are an extension of those who build dreams. Viacon — your solution in construction and construction.

CREDIT

  • Agency/Creative: Lima Brands & Co.
  • Article Title: Viacon Rebrand by Lima Brands & Co. Combines Tradition with Modern Construction Solutions
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Brazil
  • Agency/Creative City: Petrolina
  • Market Region: South America
  • Project Deliverables: Brand Creation, Brand Design, Brand Experience, Brand Identity, Brand Mark
  • Industry: Construction
  • Keywords: Construcao Brand Branding Identidadevisual Visual Identity

  • Credits:
    Brand Designer: João Lima

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