Philipp Zurmöhle Illustration & Design – RKRAFT Organic Fruit & Nut Bar
URKRAFT Brand Identity — The organic snack bar Urkraft consists solely of fruits and nuts. Philipp Zurmöhle created a logo and identity including the packaging design and some icons that express the german-made product in a modern and naturally friendly way.The Urkraft colours are inspired by the snack bar’s flavours. In combination with each other, paired with a simple modern look, they create a powerful visual impact.
CREDIT
- Agency/Creative: Philipp Zurmöhle Illustration & Design
- Article Title: URKRAFT Brand Identity and Packaging
- Project Type: Packaging
- Agency/Creative Country: Germany
- Market Region: Europe
- Format: Wrap
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
