Domum Smart is a brand specialized in home automation, offering innovative solutions for smart spaces. Its focus is to facilitate people’s lives through advanced and easy-to-use technology, allowing greater control and efficiency in the home or other automated environments.
Domum Smart products and services include intelligent lighting, temperature control, security, entertainment and automation systems. All of them are seamlessly integrated into a single, easy-to-use system, allowing the user to control their entire environment from a single application.
Domum Smart is focused on making life more comfortable through the use of technology, and therefore, its visual identity reflects this primary function.
To this end, a brand image was created that conveys the idea that our technology “turns on” and activates the necessary functions in the environment. The color Viridian green or lit green was used, which conveys a sense of energy, vitality and an ignited technology. The logo is designed in such a way that it suggests movement and action as if it were flipping a switch.
In addition, its typography has been modified to reflect the control it offers its customers in both its graphic communication and its tone of voice. The icons used in your apps and other branded materials reinforce the idea of activation and control. Whether it is to turn on your favorite music, control the lighting, secure locks, modulate the room temperature or even prepare the bathtub to the ideal temperature, its communication has been built to achieve a connection with the target that seeks comfort.
- Agency/Creative: Jorge Yagual Design
- Article Title: Turn on a More Comfortable Life With Domum Smart
- Organisation/Entity: Freelance
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Ecuador
- Agency/Creative City: Guayaquil
- Market Region: South America
- Project Deliverables: Brand Identity
- Industry: Technology
- Keywords: Technology, Home Automatization, Automation systems, Brand Design,
Brand Designer: Jorge Yagual