The mission for TAC is offering a forum for both experienced and up-and-coming creators with the purpose of generating value in the community and ease the social and cultural interchange between those interested in art, architecture, photography, cinema, gastronomy and multimedia.
The challenge at designing the brand was to create a universal personality, the inspiration was born from strokes in traditional crafts from South American cultures which represent an evocative symbology uniting qualities from rhythm, symmetry and movement; all of this summarizing the language of art through geometry.
CREDIT
- Agency/Creative: Kimbal
- Article Title: Tulum Art Club Visual Identity
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Identity
- Agency/Creative Country: Mexico
- Market Region: Global
- Project Deliverables: Brand Architecture, Brand Creation, Brand Design, Brand Experience, Brand Identity, Brand World, Branding, Graphic Design, Identity System, Photography, Tone of Voice
- Industry: Entertainment
- Keywords: Tulum, mexico,
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation