“Vine Roots: The Memory of the Terroir:
Vine Roots commemorates the artisan aesthetics of traditional botanical notebooks used by the vigneron (winemaker) in their search to find and restore the memory of the terroir. An iconic design which uses handwritten notes and stamped motifs which capture the care and detail of its creator. A limited edition wine, of powerful character and exclusivity (premium), which aims to reach an experienced public on an international level. Our packaging proposal focuses on the profile of international consumers, capturing the essence of personality and memory of the estate in its visual aspect.”
CREDIT
- Agency/Creative: TSMGO (The Show Must Go On)
- Article Title: TSMGO – Vine Roots
- Project Type: Packaging
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
