We focus on Toyama yakuken’s brand character and product shaping opportunities. Based on their brand stories, we developed their tonality, packaging design, and we talked about the brand’s future creativity, strategic thinking, and product tonality. Our chatting around this concentration stimulated our creativity.

This is a chocolate functional product launched by Toyama yakuken. At present, it has not been in the market, which can be regarded as opening up a new category.

We created a brand story to link consumers in the way of role cognition, so that consumers can think of Toyama yakuken’s super clever in those days, so as to reach the beginning of the story. What should a girlfriend do if she needs a super clever boyfriend. Busy work and tired into a dog. In those days, I need Toyama yakuken to give me energy and cheer me up. This energy is from inside to outside. I need energy.

Through the exploration of self cognition and subconsciousness, and then through ideology and interesting bionics, we make the products like Mount Fuji to make consumers feel interesting and fun, so as to find the connection between the brand and consumers, so as to make consumers buy.

This is a chocolate. It is designed to improve women’s menstrual abdominal pain and completely get rid of menstrual pain. Tianshan snow lotus is added to the product to help improve women’s abdominal pain during menstruation.

Through their work on our packaging design, Toyama yakuken perfectly captures the whole content of functional chocolate – improving women’s menstrual abdominal pain and completely getting rid of menstrual pain. Our brand is now fully realized, but it is still loyal to us and the friendship we have established. We are completely in love with our new product line and what spud studio has created for us and can’t wait to work with them again.