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Tiare Payano Creates Concept for Beedly the Buzz Behind Every Drop of Honey

Tiare Payano Creates Concept for Beedly the Buzz Behind Every Drop of Honey

Many honey brands on the market lack the distinctiveness and connection to nature that consumers desire. With mass production dominating, consumers often find it difficult to identify honey that reflects both high quality and sustainable, natural origins.

Beedly stands out as a craft honey brand that prioritizes authenticity, sustainability, and artisanal quality. Each jar is filled with 100% pure, raw honey created by bees gathering nectar from wildflowers across the American countryside. The label will feature rich, hand-drawn illustrations of bees. Playful typography will enhance the artisanal feel, with key phrases like “The Buzz Behind Every Drop of Honey” front and center. The combination of red and blue against the golden hues of honey will make Beedly stand out on shelves, giving it a premium yet vibrant appeal.

Each packaging will include a batch code, allowing customers to trace the honey’s origins and discover the specific flowers and regions it was sourced from. This transparency builds trust and connection, highlighting the brand’s commitment to sustainability and natural processes. Beedly packaging is made of eco-friendly labels made from recycled paper. This will not only communicate the brand’s commitment to sustainability but also offer a tactile, high-quality experience for the customer.

Beedly’s design focuses on the interplay between nature, sustainability, and craftsmanship. In conclusion, the brand encapsulates nature’s beauty in every detail—from the honey itself to the packaging.

CREDIT

  • Agency/Creative: Tiare Payano
  • Article Title: Tiare Payano Creates Concept for Beedly the Buzz Behind Every Drop of Honey
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Spain
  • Agency/Creative City: Madrid
  • Market Region: Global
  • Project Deliverables: Art Direction, Brand Creation, Brand Design, Brand Naming, Packaging Design
  • Industry: Food/Beverage
  • Keywords: Honey Brand identity logo design

  • Credits:
    Designer & Art director: Tiare Payano

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