Coffee is not a just simple bean of coffee, this becomes in a daily ceremony of thousands of people around the world and a lifestyle to keep bodies and minds activate.
This rituals especially this coffee starts from the planting that farmers make in different continents, America, Asia, Africa, and everyone have a little of their shapes, culture, colour, and flavour.
The design is a collage join where traditional elements of every culture like name, location, religion and facial characteristics of who plant them.
- Agency/Creative: 781STUDIO
- Article Title: Three Cultures of Coffee
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Colombia
- Market Region: Multiple Regions
- Project Deliverables: Brand Architecture, Brand Creation, Brand Design, Brand Naming, Brand World, Branding, Graphic Design, Illustration, Packaging Design, Product Architecture, Product Naming
- Format: Bag, Flow-Pack, Pouch, Sachet
- Substrate: Pulp Paper