Deep in bourbon country, whether it’s bringing the kids to school or bringing in the corn or cotton down an old dirt road, us, southerners, we do love our pickup trucks. from our rusty old barstool, we tip our hat to your loyal friend.
Pick Up Truck is a delicately soft tasting bourbon that has a high corn content in the mash bills. This has been blended from barrels aged for 5-6 years in virgin casks to impart a smooth vanilla character.
CREDIT
- Agency/Creative: ThinkBoldStudio
- Article Title: ThinkBoldStudio Create Packaging Design Label for a Delicately Soft Tasting Bourbon
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Portugal
- Market Region: Europe
- Project Deliverables: Brand Strategy, Branding, Graphic Design, Illustration, Packaging Design, Research
- Format: Bottle
- Substrate: Pulp Fibre
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
