The Wanderer Malbec Wine Label Created by Miguel de Almeida Design

The Wanderer Malbec Wine Label Created by Miguel de Almeida Design

The Wanderer is an Argentinian Malbec which is aimed at those who love trying something new and are of an adventurous spirit. This brand positioning is inspired by the nature of the resilient Malbec grape which was born in Cahors, on the southwestern part of France, crossed oceans and climbed mountains to deeply established itself in Argentina, a place of dry heat and abundant sunshine. Here it flourished and found a new potential of producing wines of great complexity and richness.

The Wanderer is no ordinary Malbec. It is a bold, rich and silky-smooth wine which is made from grapes ripened in the sun-soaked San Juan valley in Argentina. The label design is printed directly onto the bottle in a combination of different gold inks and it is informed by South American iconography and the journey of the grape – a gamble taken by winemakers who tried their luck, time and patience, from dawn till dusk, in a faraway land. Perfect for gifting, serving with friends and definitely a bottle to put on display.The Wanderer has taken the hard journey, unearthed those special grapes and bottled that bold, smooth flavour. It paid off, because those who boldly seek, shall find.

So, all you need to do is fire up the BBQ, chargrill your smoked meats and summer BBQ favourites, pour a glass, and relax.

Oozing a boundless lust for life and adventure – The Wanderer really is a Malbec like no other. The Wanderer has already seen success with listings secured in UK supermarkets such as Morrisons from May, Sainsbury’s from July alongside other export markets in 2022.

CREDIT

  • Agency/Creative: Miguel de Almeida Design
  • Article Title: The Wanderer Malbec Wine Label Created by Miguel de Almeida Design
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: United Kingdom
  • Agency/Creative City: London
  • Market Region: Europe
  • Project Deliverables: Brand Creation, Brand Identity, Brand Mark, Brand Tone of Voice, Creative Direction, Design, Illustration, Packaging Design
  • Format: Bottle
  • Substrate: Glass, Metal
  • Industry: Food/Beverage
  • Keywords: The Wanderer, Malbec, Screenprinted, Bottle, Off-Piste Wines, Miguel de Almeida, Miguel de Almeida Design, Morrisons, Sainsbury's

  • Credits:
    Creative Director: Miguel de Almeida Design Ltd

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
8
Good
Vote
2
Bad
Vote
2
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
8
Good
Vote
2
Bad
Vote
2
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
8
Good
Vote
2
Bad
Vote
2