The Spirit of Irpinia

The Spirit of Irpinia

Irpo is a grappa that comes from inspiration and from the desire to interpret and offer the flavours of the Irpinia territory in grappa.
It embodies the blend in distillation of Aglianico da Taurasi, Fiano di Avellino and Greco di Tufo, skilfully selected and “set aside” so that the scents and aromas of the three vines can merge into raw material and then into “non-material”,
distillation.
With a single bain-marie passage, the narrower alcoholic heart of these three vines is distilled so that they can express their maximum strength and refinement in a single hedonic mixture.
A distillate with a thousand flavours and aromas which, with closed eyes, bring the mind and senses back to what they have never interpreted in nature.

CREDIT

  • Agency/Creative: Resistenza - BasileADV
  • Article Title: The Spirit of Irpinia
  • Organisation/Entity: Agency, Published Self Promotional Design
  • Project Type: Packaging
  • Agency/Creative Country: Italy
  • Market Region: Global
  • Project Deliverables: Brand Architecture, Brand Creation, Branding, Graphic Design, Illustration, Product Architecture, Product Naming
  • Format: Bottle, Box, Tag
  • Substrate: Pulp Carton, Pulp Paper

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