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The Platinum Sun Brand Identity

The Platinum Sun Brand Identity

The Platinum Sun makes bespoke unique pieces of gift items for all occasions and personal consumption through co-creation. Thus, making the process of giving and receiving gifts a joyful and memorable experience with personalized touch points at every stage.

We offer a wide range of bespoke unique products for personal consumption and for Weddings/ Events/ Corporate gifting. Each of our pieces is handpicked and tastefully curated to enhance your living and gifting experience.
The Platinum Sun aims to create and curate a bespoke experience for each individual that interacts with us and celebrate the joy of gifting.

This Identity is an artistic and celestial play of the monogram using the letters TPS from the name of the brand. The handmade form of the letter represents the care, love, and thought taken to curate and create the gifting experience. The letters coming together which also represent the different aspects of the process come together under the guidance of the sun.

The sun is a bringer of new beginnings opportunities, joy, prosperity, connection, and inspiration.

The logo celebrates the idea of everything coming together and growing and flowing with the guidance of the sun. The lines and forms are unique and also look like they are in motion. The Fonts and the combination is a play on a more ornamental and handmade look and feel of luxury.

The sun is a giver of light and that light is the gift through which we all live. That generous and abundant spirit of giving is what hope to embody with TPS.

CREDIT

  • Agency/Creative: Qi studio
  • Article Title: The Platinum Sun Brand Identity
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: India
  • Agency/Creative City: Mumbai
  • Market Region: Asia
  • Project Deliverables: Brand Creation, Brand Guidelines, Brand Identity, Illustration, Logo Design, Packaging Design, Pattern Design
  • Industry: Hospitality
  • Keywords: Logo Design, Packaging, Illustration, Brand Identity

  • Credits:
    Graphic Designer: Rajvi Shah
    Creative Director: Priyasha Murarka

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