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The Design Hub: New Brand Identity by Amr Ibrahim Mousa

The Design Hub: New Brand Identity by Amr Ibrahim Mousa

About: Founded in 2016 by visionaries Moamen Taha and Ahmed Maher, The Design Hub stands as a beacon of creativity and innovation in the realm of space transformation. Their mission transcends mere design; it’s about infusing life and character into spaces, turning them into captivating narratives. Over the years, their dedication has translated into the successful completion of more than 100 standout projects. Beyond tangible accomplishments, The Design Hub has cultivated a dynamic community. This community thrives on imagination, fostering collaboration among like-minded individuals who converge to envision and actualize mesmerizing spaces.

The story: Entrusted with the pivotal role of shaping The Design Hub’s brand identity, I delved deep into its ethos. The very essence of the term “hub” suggests a central point of convergence and activity. Drawing inspiration from this, my design journey led me to conceptualize a logo with a circular motif. This wasn’t just about aesthetics; it was a symbolic representation. The circular design elements echoed the vastness of celestial stars, symbolizing limitless creativity and boundless possibilities. Simultaneously, the concept drew parallels with atomic cores, hinting at the nucleus of innovation and energy that The Design Hub represents. Delving further, the intricate patterns and motifs reminiscent of Egyptian art were incorporated. This choice paid homage to ancient design wisdom, blending the timeless with the contemporary, encapsulating The Design Hub’s rich tapestry of influences and aspirations.

CREDIT

  • Agency/Creative: Amr Ibrahim Mousa
  • Article Title: The Design Hub: New Brand Identity by Amr Ibrahim Mousa
  • Organisation/Entity: Freelance
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Netherlands
  • Agency/Creative City: Amsterdam
  • Market Region: Europe, Middle East
  • Project Deliverables: Brand Design
  • Industry: Professional Services
  • Keywords: Design, Architecture, Interior, Egypt, Studio, Hub

  • Credits:
    Creative Director: Amr Ibrahim Mousa

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