Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

The 2018 Harvest Concha y Toro Wines

The 2018 Harvest Concha y Toro Wines

Design and illustration for the 2018 Harvest of Viña Concha y Toro, the largest winery in Chile. The year 2018 brought together the perfect climatic conditions to generate an exceptional vintage, with wines with intense aromas, of fruits and flowers. The objective was to show the qualities of this vintage and communicate them to consumers, applying the campaign to the packaging of the most important products of the Vineyard. The campaign was launched last year and is present in the market to this day. Applications were made in different formats and supports.

CREDIT

  • Agency/Creative: Design-lab Viña Concha y Toro
  • Article Title: The 2018 Harvest Concha y Toro Wines
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: Chile
  • Market Region: South America
  • Project Deliverables: Brand Strategy, Brand World, Branding, Graphic Design, Illustration
  • Format: Bag, Bottle, Box, Cup, Wrap
  • Substrate: Glass, Glass Bottle, Pulp Carton, Pulp Paper

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
22
Good
Vote
2
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
21
Good
Vote
1
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
20
Good
Vote
3
Bad
Vote
0