designVENA – Serel Tahini and Grape Molasses
The color and consistency of the product were used as an element by using the transparent visual expressions in the design. The high quality of the products is emphasized by creating simple and premium perception. It is very common for local consumption of tahini and molasses to be mixed. Therefore, it is aimed to associate designs with black and gold colors.
CREDIT
- Agency/Creative: designVENA
- Article Title: Tahini (Sesame Paste) and Grape Molasses Packaging Design From Turkey
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Turkey
- Market Region: Multiple Regions
- Format: Jar
- Substrate: Glass
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation