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Sweet Reason Bev Co. Brand Creation

Sweet Reason Bev Co. Brand Creation

Conflict – Sweet Reason Bev Co.

Sweet Reason is a hemp CBD-infused sparkling water made to help you slow things down, relax, and pursue a life well lived. The packaging design was inspired by the idea of modern apothecary and was deliberately bottled in clear glass to showcase the purity of the liquid. Each flavor features an imaginative botanical illustration depicting what a hybrid between the hemp plant and the flavor sources might look like if they were crossbred.

Sweet Reason Beverage Co. was conceived, named, and designed to reinforce that while the hemp plant might seem like a “new” wellness tool today, it has actually been a logical, common-sense part of our ancestor’s wellness regimes for thousands of years.

Sweet Reason is currently available in Grapefruit, Strawberry Lavender, and Cucumber Mint.

CREDIT

  • Agency/Creative: Conflict
  • Article Title: Sweet Reason Bev Co. Brand Creation
  • Organisation/Entity: Agency Commercial, Published
  • Project Type: Packaging
  • Agency/Creative Country: Canada
  • Market Region: North America
  • Format: Bottle, Box
  • Substrate: Glass, Pulp Carton

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