The Client: Supply Sector It’s a company that specialises in small-scale enterprise management, planning and corporate restructuring, but from an architectural perspective, and also on the other hand is specialised in the preparation of electricity and lighting in general, and many services, such as heating, air conditioning and fire-fighting systems. Market Gap: Information Modelling Strategies and value engineering concepts for Small/Medium projects scale.
The Objective: “We want to develop a better solutions for our customers!” mission is to merge Information modelling strategies and value engineering concepts to make the construction process more reliable and sustainable. While at the same time evolving the process, preparing for new materials and technologies. For us sustainability means consistency therefore we believe in the value of long-term customer relationships and a solid collaboration. We benefit from these relationships, we willing to pass on our wealth of knowledge from generation to generation and continue to offer the right solutions. This is not difficult for us, because our team is just as consistent and future oriented as our products. We remain true to our values! We faithfully keep our promises and help where we can.
This is what makes a sustainably strong team. Tone of Voice: Professional, Informative, Friendly, Safe and Comfortable
The Solution: I thought about making the logo more controversial and unorthodox besides the other competitors by making it a curve of the parties not so great to reflect the spirit of the brand with friendly between the client and the company and also not a whole curve to have a professional character to reflect the experience of the last years of the company.
- Agency/Creative: Mohamed Sherif
- Article Title: Supply Sector Branding Created by Mohamed Sherif
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Egypt
- Agency/Creative City: mohamed Sherif
- Market Region: Africa
- Project Deliverables: Brand Design
- Industry: Construction
- Keywords: brand identity, brand, style guide, branding, construction, corporate, design, Experience, logo, Logotype, minimal
Logo and Branding Design: Mohamed Sherif