New brand GARMIX by SUPERMARKET Branding Agency. GARMIX – frozen vegetables and mixtures of traditional and exotic vegetables. GAR from «garden» and MIX from «mixture». Modern processing technologies and high-quality raw materials make it possible to preserve all the benefits and beauty of fresh vegetables in a frozen product.
SUPERMARKET branding agency developed a positioning strategy, naming, branding and packaging design.
CREDIT
- Agency/Creative: SUPERMARKET Branding Agency
- Article Title: SUPERMARKET Branding Agency Creates New Brand – GARMIX
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Russia
- Market Region: Europe
- Project Deliverables: Brand Architecture, Brand Creation, Brand Naming, Brand Strategy, Branding, Packaging Design, Research, Tone of Voice
- Format: Flow-Pack
- Substrate: Plastic
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation