Sait Halim Paşa Mansion Re-Branding

A unique 19th century Ottoman estate located at the heart of the Bosphorus, Sait Halim Pasha Mansion has remained a pinnacle of hospitality and grandeur for over 150 years.

The exterior of the mansion reflects the Westernization movement prevalent in Ottoman architecture of the period, showcasing the Empire style. The interior decoration features an eclectic style, blending 19th-century Western aesthetics with Ottoman art.

Culmination of late Ottoman taste and with an enchanting view of the Bosphorus, The mansion has long been hosting events such as weddings, celebrations, and private gatherings.
Refreshing the corporate identity of a unique Bosphorus mansion and we couldn’t be prouder.

Motifs used across printed and digital materials are drawn from the mansion’s wall decorations and patterns found on its furnishings.

In approaching its rebranding, our aim was to honor this historical depth while translating its timeless elegance into a contemporary visual language. We sought to preserve the spirit of the mansion by reinterpreting it through a refined and modern sensibility, one that respects its legacy and allows its architectural and cultural heritage to resonate in a fresh, meaningful way.

Due to the two lion statues in front of the gate leading to Clement’s Garden, the mansion is also known as the “Mansion of the Lions.”
We wanted all visual communication materials to resonate with the character and stories of the mansion. The emblem combines the two lion statues in the backyard with typography inspired by Sait Halim Pasha’s original seal.

A custom illustration was created specifically for the mansion, and certain elements were conveyed through dedicated photography while others were depicted using the selected illustration style.