Molotov Pepper is a true revolution in the world of cooking. These are handmade sauces, which are from the spiciest types of peppers. They are created for people, who are looking for new extreme sensations in food. Be careful, inside the bottle there is an explosive mixture that can set all your favorite dishes on fire and turn your stomach into ashes. The bottle is already on fire and the rebel hand is ready to throw, only the bravest can handle the power of Molotov Pepper. To convey the natural and rebellious essence of the sauce, the logo and typography are made in expressive handwritten script. The letter “L” in the logo serves as an indicator of spiciness – the more Scoville, the more the pepper burns. It is also a sign and it is located on the lid and neсkhanger.
CREDIT
- Agency/Creative: Nikita Gavrilov
- Article Title: Student Packaging Design Concept for Molotov Pepper Handmade Hot Sauces
- Organisation/Entity: Student, Non Published Concept Design
- Project Type: Packaging
- Project Status: Published
- Agency/Creative Country: Russia
- Market Region: Europe
- Project Deliverables: Brand Naming, Branding, Packaging Design, Research, Tone of Voice
- Format: Bottle
- Substrate: Glass Bottle
- Keywords: WBDS Student Design Awards 2021/22
