Silvia Abruzzese – Temescal Brewery
“ Temescal Brewery has been deeply shaped by Oakland values: the pursuit of innovation and a spirit of diversification. They believe that beer can catalyze communities and bring people together. This project re-imagines their brand and packaging system. The inspiration for this design was the vibrant and multicultural community of people that gravitates towards Temescal Brewery. Each beer variety is paired with a fictional character whose image and personality matches their corresponding beer.”
CREDIT
- Agency/Creative: Silvia Abruzzese
- Article Title: Student Concept for Playful, Versatile and Fictional Character Brand and Packaging System for Brewery
- Organisation/Entity: Student Concept / Non Published
- Project Type: Packaging
- Agency/Creative Country: United States America
- Market Region: North America
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation