• Project

  • Region

  • Industry

Student Concept for Playful, Versatile and Fictional Character Brand and Packaging System for Brewery

Student Concept for Playful, Versatile and Fictional Character Brand and Packaging System for Brewery

 Silvia Abruzzese – Temescal Brewery

 Temescal Brewery has been deeply shaped by Oakland values: the pursuit of innovation and a spirit of diversification. They believe that beer can catalyze communities and bring people together. This project re-imagines their brand and packaging system.  The inspiration for this design was the vibrant and multicultural community of people that gravitates towards Temescal Brewery. Each beer variety is paired with a fictional character whose image and personality matches their corresponding beer.”

CREDIT

  • Agency/Creative: Silvia Abruzzese
  • Article Title: Student Concept for Playful, Versatile and Fictional Character Brand and Packaging System for Brewery
  • Organisation/Entity: Student Concept / Non Published
  • Project Type: Packaging
  • Agency/Creative Country: United States America
  • Market Region: North America

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
15
Good
Vote
0
Bad
Vote
1
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
8
Good
Vote
2
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
10
Good
Vote
0
Bad
Vote
0