Flowers are life, beauty. Perhaps all nature is a mosaic of flowers? Perhaps all nature is a desire for beauty? (Constantin Balmont).
Nature, at the same time, is perhaps the most amazing and talented sculptor, painter and architect. Flowers can rightfully be called the pinnacle of her skill. It is difficult to find a person who would not be admired and fascinated by this creation of nature. The subtle aroma, variety of colors and forms of flowers never cease to amaze and amaze even the most inveterate skeptics. These fragile creatures are capable of performing miracles. A correctly composed bouquet can more than eloquently tell about the feelings and experiences of each of us.
The main idea of the flower shop “Klumba” is to try to convey the tenderness of the mixed aromas that are in the air on a warm summer day. Finding yourself in a place where many flowers grow, as a rule, it is almost impossible to single out one aroma somehow, all the colors mix and turn into quintense. The logo is based on a circle, like the classic shape of a flower bed, and as a technique, a blur is used, which turns flowers into a gradient, giving tone to the mood. The flower shop “Klumba” means pleasant smiles, a warm atmosphere and an individual approach to each client. The company’s professionals love to create delicate and stylish compositions from the freshest and most beautiful flowers. Each bouquet is formed exclusively to match your mood and in accordance with the festive moment. The aromas that hover in this shop will not leave anyone indifferent, you will not be able to leave without a bouquet
Flowers accompany us all our lives, not a single celebration can do without them, holidays are arranged in honor of the flowers themselves. Flowers help a person: they heal, predict the weather, specify the time. Another property of colors is known: they are included in the menu.
Still, the main thing in flowers is their amazing beauty, which pleases and cheers up. Flowers help to express your feelings and attitude towards a person.
One wise man said that for happiness a person needs little: the sun, the sky and a flower. They say that in his life a person must raise a son, build a house, plant a tree … If everyone plants and grows at least one flower, the earth will turn into a beautiful garden.
- Agency/Creative: Ekaterina Nikolaeva
- Article Title: Student Brand Design Concept for Flower Shop
- Organisation/Entity: Student, Non Published Concept Design
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Russia
- Market Region: Europe
- Project Deliverables: Brand Naming, Branding, Graphic Design, Identity System
- Industry: Education