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Student Brand Design Concept for Festival of Home Plants

Student Brand Design Concept for Festival of Home Plants

Moscow hosts the Festival of Home Plants, the festival is dedicated to home plants from different countries, you can also buy seeds and various merchandise at the festival. The audience at the festival is gardeners and people who love plants. My task was to combine two concepts: home comfort and plants. For me, home is comfort, so the home plaid has become the main association. I created various modular flowers that were made from the pattern that covers the plaid. For this project, I have developed several information posters, seed packaging, as well as various media that festival visitors can buy.

CREDIT

  • Design Agency: Anastasia Zhuravleva
  • Organisation/Project Type: Student, Non Published Concept Design
  • Article Title: Student Brand Design Concept for Festival of Home Plants
  • Brand / Project Name: Festival of Home Plants
  • Strategic Deliverables: Research / Insight
  • Design Deliverables: Packaging Design, Brand Identity, Branding, Graphic Design
  • Service Brand Application: Merchandising, Packaging, Print Advertising, Print Publication, Signage, Trade Show
  • Location: Russia
  • Market Country: Russia
  • Market Region: Multiple Regions
  • Project Keywords: festival, identity, flowers, home
  • Industry Category: Entertainment, Information

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