Palladium Construction New Brand
Stark Studio was commissioned to create a completely new brand identity for Palladium, an emerging construction company aiming to establish a strong presence in a competitive market. Palladium’s mission is to deliver reliable, high-quality construction projects with precision and professionalism — and they needed a bold, modern visual identity that would reflect these values from day one.
The objective was clear: develop a distinctive brand that would help Palladium stand out, build trust, and convey strength and momentum in every touchpoint. Our approach focused on clarity, confidence, and durability — the essential qualities at the heart of the company’s vision.
We started from scratch with a custom-designed logo featuring strong geometric shapes and balanced proportions. The mark was designed to command attention across everything from construction site signage and machinery to uniforms and digital platforms. The new identity is confident, timeless, and engineered to grow alongside the company.
The brand system includes a refined color palette anchored in deep green and black, bold typography for clear communication, and a visual language inspired by structure and stability. Collateral such as business cards, safety gear, vehicle livery, and project documentation was developed to create a cohesive, professional impression across all channels.
This new brand positions Palladium as a trustworthy, forward-moving player in the construction industry — built to last and ready to build the future.









CREDIT
- Agency/Creative: Stark Studio
- Article Title: Stark Studio Builds a Bold New Identity for Palladium Construction
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Iraq
- Agency/Creative City: Erbil
- Market Region: Global
- Project Deliverables: Brand Creation, Brand Design, Brand Identity, Brand Mark, Logo Design
- Industry: Construction
- Keywords: Brand Identity, Brand Creation, Stark Studio
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Credits:
Creative Director: Balen Hiwa