The growing demand for cannabis-based products in food industry categories also affected the sweetest of all – ice cream. SpaceCream is the first 100% organic & CDB-infused ice cream produced in Canada.
This “spacial edition” combines the advantages of plant-based ice cream with the favourable properties of CBD, with a rich taste of toffee. The design communicates the uniqueness of the product, which allows vibes from another planet. The task was to create a naming, branding and packaging design expressing its unique flavours that are out of this world. The playfully creative UFO-inspired concept brings the happy lifestyle approach to the brand identity.
CREDIT
- Agency/Creative: Allan Gomes
- Article Title: SpaceCream is the First CDB-Infused Ice Cream Produced in Canada
- Organisation/Entity: Freelance, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: Canada
- Market Region: North America
- Project Deliverables: Brand Creation, Brand Design, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Illustration, Packaging Design, Product Naming, Retail Brand Design
- Format: Cup, Pot
- Substrate: Plastic, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation