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Skagway Spirits

Skagway Spirits

Dunn&Co. – Skagway Spirits

Skagway Spirits is a small family run distillery making premium craft spirits in Alaska. The distillery uses fresh water that comes from a glacially fed aquifer. The brand is paying homage to the Klondike Gold Rush between 1896 and 1899. It was estimated that 100,000 prospectors migrated to the Klondike region of the Yukon, the majority passing through Skagway on they’re way to pan for gold. With this branding we wanted to show that pioneering spirit.  The label features a pioneer with a large gold nugget strapped to his back. The gold nugget was made by using two foil plates and different foils to give it a 3d feel. Each bottle is labeled and numbered by hand.

CREDIT

  • Design Agency: Dunn&Co.
  • Organisation/Project Type: Agency, Published Commercial Design
  • Article Title: Skagway Spirits
  • Brand / Project Name: Skagway Spirits
  • External Design Credits: Creative Director - Grant Gunderson , Illustration - Joel Santana
  • Production Credits: Printer - Blue Label Digital
  • Project Type: Consumer Brand Creation, Consumer Brand Redesign
  • Strategic Deliverables: Consumer Product Brand Architecture
  • Design Deliverables: Consumer Branding, Consumer Brand Creation, Consumer Rebranding, Consumer Graphic Packaging Design
  • Location: United States America
  • Market Country: United States America
  • Market Region: North America
  • Product Category: Spirits
  • Consumer Packaging Format: Bottle
  • Consumer Substrate / Material: Glass

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