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Self Promotional Rye Whiskey Bottle Design for Pdu Cables Customers

Self Promotional Rye Whiskey Bottle Design for Pdu Cables Customers

Copper Gulch Rye Whiskey was the genesis of a self-promotion need for our client to “wow” 400 of their largest customers. It was agreed that a custom batch rye whiskey would be created by Thumb Butte Distillery in Prescott, Arizona for the special purpose of being sent to key accounts.

Given the difficulty of distilling a one of a kind rye, Maverick Design (Maverick Engelhart) and Ptchwrk (Jim Arnost) partnered on creating the elements to match the specialness of the gift. We knew that the presentation needed to have style and pizzazz. Creatively we tied the Arizona roots of the spirit into the development of the name, back-label ‘history’ and package design, offering PDU Cable’s customers the chance to savor a spirit created exclusively for them.

CREDIT

  • Design Agency: Maverick Design
  • Organisation/Project Type: Agency, Published Self Promotional Design
  • Article Title: Self Promotional Rye Whiskey Bottle Design for Pdu Cables Customers
  • Brand / Project Name: Copper Gulch Rye Whiskey Bottle/Label Design
  • External Design Credits: Creative Director - Maverick Engelhart Writer - Jim Arnost - Ptchwrk
  • Production Credits: Printing by Multi-Color Digital - rep: Stephanie Mickelson
  • Strategic Deliverables: Research / Insight, Brand Naming, Brand Strategy, Product Naming
  • Design Deliverables: Branding, Graphic Design
  • Location: United States
  • Market Country: United States
  • Market Region: North America
  • Product Category: Promotional, Spirits
  • Consumer Packaging Format: Bottle
  • Consumer Substrate / Material: Glass Bottle

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