Sea cucumber soap bar souvenir set that contains 3 different flavors of the soap bar is promoting to the tourist with various batik patterns and colors to create an interest among the tourist about the art of Malaysia batik. The design of my packaging is inspired by the art of Malaysia batik. It’s an inspirational mix of the ingredients of each soap bar(lemongrass, citrus, and frangipani) and sea cucumber to form a batik style in a colorful way. This packaging is formed by a 3-tier pentagon box due to the sea cucumbers have the ability to recover the size when they were cut into half and also they have five stripes of muscle inside the body wall to expand and contract its body, it’s same as the starfish, this made me think of pentagon.
CREDIT
- Agency/Creative: Woon Jia Yee
- Article Title: Sea Cucumber Soap Bar Set
- Organisation/Entity: Student, Non Published Concept Design
- Project Type: Packaging
- Agency/Creative Country: Malaysia
- Market Region: Asia
- Project Deliverables: Packaging Design, Product Architecture, Product Naming, Research, Tone of Voice
- Format: Box
- Substrate: Pulp Board
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
