” Churchill’s is today positioned in the industry as a high quality “boutique” Port and Douro Wine Company, specializing in premium Port and Douro Wine categories. In a sector surrounded by century-old players, Churchill’s has distinguished itself for its exclusive wines with a unique identity. Savvy was tasked to design a new packaging and a redesign of the label.The premium quality of the 30 Years Tawny Port is reflected by the perfection and pureness of the packaging and label design. The packaging communicates the brand´s values, the attention to every detail, giving it a contemporary feel with a strong link to the manual and traditional work on the field.”
CREDIT
- Agency/Creative: Savvy Pirate Communication
- Article Title: Savvy Pirate Communication – Churchill´s 30 Years Old Tawny Port
- Project Type: Packaging
- Format: Bottle
- Substrate: Glass, Pulp Paper
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
