Generic selectors
Exact matches only
Search in title
Search in content
Search in posts

“Ryazanskie” Dumplings – Welcome to the Hospitable Province!

“Ryazanskie” Dumplings – Welcome to the Hospitable Province!

Pavlov’s Design – “Ryazanskie” Dumplings

Modern bright design in craft “loft café” style solves the problem of standing out on the shelf among competitors, but at the same time does not deny the “roots” of the product and the traditions of its place of production. A font that imitates handwriting gives a sense of care and warmth of manual labor. Minimalistic illustrations and doodles in conjunction with icons and photos of dumplings add distinctiveness to the packaging. The back side of the package contains: a soulful text about Ryazan, a bar code in the form of recognizable outlines of the city, drawings of animals, and photos of native fields – all of this creates a feeling of warmth and trust.

CREDIT

  • Agency/Creative: Pavlov's Design
  • Article Title: “Ryazanskie” Dumplings – Welcome to the Hospitable Province!
  • Organisation/Entity: Agency, Published Commercial Design
  • Project Type: Packaging
  • Agency/Creative Country: Russia
  • Market Region: Europe
  • Format: Bag
  • Substrate: Plastic

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
1
Good
Vote
0
Bad
Vote
0