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RocketGro Brand Identity and Packaging Design for an All-Natural Compost Manufacturer by New Century Design

RocketGro Brand Identity and Packaging Design for an All-Natural Compost Manufacturer by New Century Design

Brand identity, packaging design, and illustrations for a Somerset-based compost manufacturer.

RocketGro is a Somerset-based compost manufacturer founded in 2021. The company produces organic and peat-free compost from a nutrient-rich by-product of renewable energy production. Their innovative approach not only provides a sustainable solution for gardeners but also contributes to waste reduction and the promotion of green energy. By utilising by-products that would otherwise be discarded, RocketGro transforms them into high-quality compost, enriching soil health and supporting eco-friendly gardening practices.

We worked with the team at RocketGro to create a brand identity that positions them as a green and environmentally friendly compost option. In our endeavour to establish RocketGro’s unique identity, we drew inspiration from vintage packaging designs, infusing a sense of nostalgia and authenticity into the brand. The result is a comprehensive identity that speaks to the wholesome values of RocketGro.

As part of the project, we developed a series of brand stamps and badges featuring compelling slogans and illustrations. These elements seamlessly integrate across RocketGro’s packaging and marketing materials, reinforcing the brand’s character and creating a memorable visual language.

One standout feature of the RocketGro brand is its eye-catching packaging, designed specifically for garden centres. The packaging not only reflects the brand’s commitment to organic and chemical-free peat products but also captivates consumers’ attention with its vibrant and bold design.

CREDIT

  • Agency/Creative: New Century Design
  • Article Title: RocketGro Brand Identity and Packaging Design for an All-Natural Compost Manufacturer by New Century Design
  • Organisation/Entity: Agency
  • Project Type: Packaging
  • Project Status: Published
  • Agency/Creative Country: United Kingdom
  • Agency/Creative City: ILMINSTER
  • Market Region: Europe
  • Project Deliverables: Brand Design, Brand Identity, Graphic Design, Illustration, Logo Design, Packaging Design
  • Format: Bag
  • Industry: Retail
  • Keywords: Compost, branding, packaging design, logo design, illustration, garden brand

  • Credits:
    Owner: George Atherton

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