Treat Yourself is a woman-owned and woman-focused wellness and cannabis company committed to empowering everyone to be their own healer. With a passion for self-care and the healing power of plants and herbs, they believe that consumption (in all forms) should be nourishing and beneficial to our body, mind, and soul.
To better reflect the quality and purity of their offerings, we brought their brand to a more professional and polished place, uniting their varied line of products. Inspired by their belief that magic happens when you work in tandem with nature, we evolved the brands equity of a female illustration to be both nature-focused and enchanting, while maintaining a positive feminine energy.
CREDIT
- Agency/Creative: Riser
- Article Title: Riser Creates New Brand and Packaging Design for Treat Yourself
- Organisation/Entity: Agency, Published Commercial Design
- Project Type: Packaging
- Agency/Creative Country: United States
- Market Region: North America
- Project Deliverables: Brand Architecture, Brand Identity, Brand Redesign, Brand Strategy, Branding, Illustration, Packaging Design, Rebranding
- Format: Bottle, Jar
- Substrate: Glass Bottle, Glass Jar
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation
