The world is evolving at an astonishing pace. Today, even someone without formal education can produce cars rivaling supercars and build rockets to explore space. A small boutique branding studio from Słupsk, Poland, can deliver projects for clients worldwide. Similarly, our client, a local real estate agency from Singapore, can rapidly transform into a global player, working with top British developers and global banks, selling entire buildings in London, Manchester, Bali, and Singapore.
Singapore’s real estate market, known for high prices and limited land, attracts local and international investors seeking stable returns. This dynamic environment is ideal for brands like Crestbrick. Their innovative “Pod-based investment” philosophy allows investors with smaller resources to pool together, increasing their capital capabilities.
Crestbrick’s mission is to create a global community of investors dedicated to sustainable development and long-term positive impacts, far beyond quick profits. They invest in education, health, renewable technologies, and social initiatives, addressing global challenges with innovative solutions.
At Rio Creativo, we crafted a branding strategy that embodies these values and supports their realization on a global scale. Our goal was to create a visual identity and marketing tools that reflect Crestbrick’s vision, professionalism, and international reach, building trust and interest among investors worldwide.
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CREDIT
- Agency/Creative: Rio Creativo Branding Studio
- Article Title: Rio Creativo Branding Studio Boosts Crestbrick’s Global Real Estate Presence
- Organisation/Entity: Agency
- Project Type: Identity
- Project Status: Published
- Agency/Creative Country: Poland
- Agency/Creative City: Slupsk
- Market Region: Global
- Project Deliverables: Brand Redesign, Rebranding
- Industry: Real Estate
- Keywords: #branding #design #realestate #innovation #globalreach #RioCreativo #Crestbrick #investment #marketing #visualidentity
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Credits:
Art Direction: Marta Zarzycka
Creative Director: Marek Guziński
Client Service: Marcin Zgórski
Crestbrick: Germaine Chaw
Crestbrick: Benny Ong
Cool Cheese - cooperation: Rickson Eleazar Tan