Reviving Legend of Denmark Ice Cream Market

Reviving Legend of Denmark Ice Cream Market

Mildberry – Gammeldags

Gammeldags is the oldest Danish ice cream brand, created in 1933. Gammeldags is more than just an ice cream brand. It is one of the most respected symbols of Denmark. Tradition and heritage are the essence of this brand. That is why new Gammeldags package design uses real historical photos, taken in the last century at dairy factory.

CREDIT

  • Agency/Creative: Mildberry
  • Project Type: Packaging
  • Organisation / Project Status: Agency, Published Commercial Design
  • Location: Denmark
  • Article Title: Reviving Legend of Denmark Ice Cream Market
  • Market Region: Europe
  • Format: Basket, Cup
  • Substrate: Plastic

FEEDBACK

Relevance: Solution/idea in relation to brand, product or service
Excellent
Vote
9
Good
Vote
1
Bad
Vote
0
Implementation: Attention, detailing and finishing of final solution
Excellent
Vote
9
Good
Vote
1
Bad
Vote
0
Presentation: Text, visualisation and quality of the presentation
Excellent
Vote
9
Good
Vote
1
Bad
Vote
0