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Rebrand and Rejuvenation for California Premium Craft Whiskey Brand

Rebrand and Rejuvenation for California Premium Craft Whiskey Brand

Makers & Allies – Sonoma Distilling Co.

Rooted in the heart of Sonoma County, Sonoma Distilling Co. needed a rebrand which would speak for itself in the market as California’s Premium Craft Whiskey brand. The packaging captures the essence of the craft-centered community of Sonoma, while expressing the nuances which make their whiskey, and their production, unique.

Textures and colors like copper, metal, wood, grains, and water are presented with bold, vintage-inspired fonts, fusing modern and innovative with traditional – The result is a look and feel which reflects the brand’s journey and ethos: established and high-quality, yet artisanal and sustainably-minded.

Sonoma Distilling Company is primed for a new chapter.”

CREDIT

  • Agency/Creative: Makers & Allies
  • Article Title: Rebrand and Rejuvenation for California Premium Craft Whiskey Brand
  • Organisation/Entity: Agency Commercial, Published
  • Project Type: Packaging
  • Agency/Creative Country: United States America
  • Market Region: Multiple Regions
  • Format: Bottle
  • Substrate: Glass

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