Raven Sport Brand Design

Raven Sport Brand Design

Raven floor about 28 years ago and started as a production plant of Foreign brands. After the opening of trade in Israel, it was decided to open The brand as a local only that produces exclusively in the country, made Blue and white. Raven combines high quality fabrics Imported from Brazil and Italy that wicks sweat and my husband Wide stretching options without creating custom transparency For women and girls in sports and aerobics.
The clothes are suitable for a wide range of women between sizes XS And up to XXL. When each design is specifically tailored to the curves The Israelis, and each denomination was adapted to the Israeli female body Combined with maximum support and toning.

Graphic direction that expresses an intimate and warm experience of self-acceptance, a desire to improve and enjoy a fun and pampering sports experience.
The photographic language combines sportiness with a shared experience of fitness training together in a fun colorful environment.
The graphic language is minimalist and chic with an international look and celebrates femininity.

The new Raven is a contemporary sports brand, powerful, feminine and human. A professional and reliable brand with quality products and unique, talking about female empowerment and internal acceptance. Raven allows you to be the best version most of yourself.

In the branding process we created a contemporary and updated graphic language for Raven, a photographic language that enhances femininity, and an iconographic language that expresses the qualities of the various fabrics and products. The branding language expresses boldness, innovation, and contemporaneity.

CREDIT

  • Agency/Creative: Studio Michal Suday Design Group
  • Article Title: Raven Sport Brand Design
  • Organisation/Entity: Agency
  • Project Type: Identity
  • Project Status: Published
  • Agency/Creative Country: Isle of Man
  • Agency/Creative City: tel aviv
  • Market Region: Middle East
  • Project Deliverables: Brand Design, Branding
  • Industry: Retail
  • Keywords: Branding Sports

  • Credits:
    designer: Sharon Targel

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