“The idea of creating an attractive and refined Packaging PUROSANGUE design draws L’AUREUS. Objective: to stimulate the consumption of the product, and attract new consumers. A casket from the clean lines able to convey elegance and sophistication.They were designed three lines that simulate gold and silver, Yellow Gold, Rose Gold and Silver with laser cutting on the front tomake room for the visibility of the label applied to the bottle. A link between design and consumer beverage.”
CREDIT
- Agency/Creative: PUROSANGUE design
- Article Title: PUROSANGUE design – L’AUREUS Chardonnay
- Project Type: Packaging
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation