Many of us can find ourselves socially isolated. This can be the result of a variety of different reasons. Pets, especially dogs, can help you connect with other people. Those with pets are generally happier, more trusting, and less lonely than those who don’t have pets.
Puppo is an emotional dog support charity that uses shelter dogs to help those going through a tough time. The charity helps to support the user via helping to educate on the caring and responsibilities of looking after their dog while also helping to cover the financial aspects associated with pet ownership, so that nobody is left out. The brand is designed to be fun and playful to reflect a fresh optimistic approach.
CREDIT
- Agency/Creative: Kara Vicca
- Article Title: Puppo – The Emotional Dog Support Charity
- Organisation/Entity: Freelance, Non Published Concept Design
- Project Type: Identity
- Agency/Creative Country: United Kingdom
- Market Region: Europe
- Project Deliverables: Brand Advertising, Brand Design, Brand Identity, Brand Naming, Brand Strategy, Branding, Graphic Design, Research, Tone of Voice
- Industry: Non-Profit
- Keywords: Dog, Charity, Branding, Design, Animals, Shelter Dogs, Emotional, Human, Webdesign, Logodesign, Digitaldesign, Support, Designforgood
FEEDBACK
Relevance: Solution/idea in relation to brand, product or service
Implementation: Attention, detailing and finishing of final solution
Presentation: Text, visualisation and quality of the presentation