So unclear, so indistinct, within it there is image.
So indistinct, so unclear, within it there is substance.
So deep, so profound, within it there is essence.
Its essence is supremely real, within it there is faith.
VERSE 21,
Tao Te Ching
“Products of Mind” embodies a collective venture that Time Machine + Folks wholeheartedly embraces. This collaborative journey extends its hand to businesses with aspirations of leaving a positive mark. Our guiding objective is unmistakably clear: to illuminate societal issues of paramount importance through the medium of influential creations. We aspire to plant seeds of virtue, fostering a harvest of benevolence and goodwill.
Witness with awe “Products of Mind: Moonlight” – a remarkable fusion that unites the creative forces of Time Machine + Folks with the innovative essence emanating from HOLOS kombucha. Within this distinctive undertaking, an enigmatic dark vessel emerges, its allure inspired by the teachings of Taoism and Zen. It calls forth introspection and nurtures a disposition of positivity, mirroring the foundational roots of Kombucha from the Eastern realm.
Striking a balance between cost-effectiveness and sustainability, we embraced a sleek design adorned with textured sanded paper and gleaming silver metallic elements. Within this aesthetic lies the embodiment of not only gut health, culture, and imagination but also a profound aspiration to share kindness with kindred spirits. We want to create a positive ripple effect that resonates within a better world. This is more than design; it’s a fusion of purpose and aesthetics, inviting a collective journey toward a more compassionate and harmonious future.
CREDIT
- Agency/Creative: Time Machine + Folks
- Article Title: Products of Mind: Moonlight Packaging Design
- Organisation/Entity: Agency
- Project Type: Product
- Project Status: Published
- Agency/Creative Country: United Kingdom
- Agency/Creative City: Edinburgh
- Market Region: Europe
- Project Deliverables: 3D Design, Art Direction, Creative Direction, Graphic Design, Packaging Design
- Industry: Food/Beverage
- Keywords: Design for Good, Package Design, Social Impact
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Credits:
Graphic Designer: Thorranze Cheung
3D Designer: Matisse Toni