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Plop Champagner Freunde Brand Design

Plop Champagner Freunde Brand Design

Let‘s revolutionise champagne moments!
Live, love, laugh, take life as it comes – consciously enjoy it in the here and now.
Spending time with loved ones, having quality time – something we all surely appreciate again more than ever. The special events in the world make us appreciate these important and not at all self-evident moments together again. Not always taking oneself so seriously, enjoying the moment and maintaining a lasting view of quality – all this preceded the ideology of PLOP.

During various stays in France, I was often able to lose myself in this typically French attitude to life. This led to a love of champagne. A love of tingling. The special product quality, the dedication and love for their work – for their passion of the champagne winemakers there, is absolutely admirable. Celebrating the quality and queen of all (sparkling) wines with a matter-of-factness and lightness that no one imitates the French so quickly. Outside of France, especially outside of Champagne, this is rarely so demonstrably and vibrantly noticeable. This will change in the future. Because PLOP has set itself the task of interpreting champagne moments in a new and modern way. PLOP takes you on an explanatory journey through the world of champagne: offers you selected vintners‘ champagnes in various new tasting concepts. You get an understanding of the quality, a lot of French flair and are part of the champagne revolution.

This quality, modernity, aesthetics and relaxed lightness not only fill the company concept, but are also reflected in the branding through selected elements: typography in the logo with a strong recognition. Cheerful light colours that are associated with grapes and nature. Visual language that reflects pleasure, love and authentic life. And last but not least in the wording, which contains French elements to underline the origin and intensify the French flair. After gin and wine: let‘s revolutionise champagne moments! After all, don‘t we all like to be a bit of a revolutionary?

CREDIT

  • Agency/Creative: Daniela Merkel Design
  • Article Title: Plop Champagner Freunde Brand Design
  • Organisation/Entity: Freelance
  • Project Type: Service
  • Project Status: Published
  • Agency/Creative Country: Germany
  • Agency/Creative City: Düsseldorf
  • Market Region: Europe
  • Project Deliverables: Brand Design
  • Industry: Food/Beverage
  • Keywords: Champagne, Beverages, Brand Design, Corporate Design

  • Credits:
    Client: PLOP

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